The International Journal of Management Education 2026
To use or not to use? Generative AI adoption in Chinese business schools
Corresponding author: Chengliang Wang
DOI 10.1016/j.ijme.2025.101323
Issue publication: 2026-03.
Research summary
A survey of 797 students and faculty applies the valence framework to GenAI adoption in Chinese business schools. PLS-SEM links expected benefits, enjoyment and AI literacy with stronger adoption intentions, and anxiety, hallucination and privacy concerns with weaker intentions. Institutional policy moderates the intention-use relationship, with different adoption patterns for students and faculty.
Study design.
Survey of 797 students and faculty, analyzed using PLS-SEM, institutional-policy moderation and student-faculty multigroup comparisons.
Abstract
Research context
How do perceived benefits, concerns and institutional policy relate to GenAI adoption among students and faculty?
This study connects perceived benefits and concerns with institutional policy, distinguishing students' and faculty members' adoption intentions and reported use.
generative AI · business education · AI literacy · institutional policy · PLS-SEM
中文研究介绍
研究基于797份商学院师生问卷，采用效价框架与PLS-SEM分析GenAI采纳。预期收益、愉悦感和AI素养与更强的采纳意愿相关，焦虑、幻觉和隐私担忧则与更弱的意愿相关；制度政策调节意愿与使用之间的关系，师生的采纳路径也存在差异。
Read and cite
Yu, T., Dai, J., Chen, X., & Wang, C. (2026). To use or not to use? Generative AI adoption in Chinese business schools. The International Journal of Management Education, 24(1), 101323. https://doi.org/10.1016/j.ijme.2025.101323